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Open enrollment 2027 · Wisconsin

Medicare Advantage in La Crosse County, WI, for 2027.

CMS lists 23 Medicare Advantage plans here for 2027, 11 fewer than 2026 (34). 13,571 people in the county had an individual Medicare Advantage plan in October 2026.

Sources: CMS CY2027 plan file (October 2026 release), CMS CY2026 plan file (September 2026 release), CMS enrollment by county (CPSC), October 2026, CMS 2027 Plan Crosswalk (October 1, 2026), CMS 2027 Star Ratings Data Tables (October 8, 2026). Member counts are floors because CMS hides counts of 10 or fewer.

The county in numbers

2027 plans2311 fewer than 2026 (34)
$0 premium plans15of 23
Insurers7parent companies
Must pick a plan1,861their plan ends here
Rated 4 stars or more13of 20 rated plans

Plans that end here for 2027

9 plans with members in the county end or leave it, plus 25 with 10 or fewer members here. CMS moves 980 members to another plan, and 9,935 stay in the same plan.

PlanInsurerMembersWhy
Esteem Rx (HMO-POS)Sanford Health903Plan leaves this county
Essence Rx (HMO-POS)Sanford Health250Plan terminated
Compass (HMO-POS)Sanford Health199Plan leaves this county
UHC Dual Complete WI-D002 (HMO-POS D-SNP)UnitedHealth186Plan leaves this county
UHC Dual Complete WI-D001 (PPO D-SNP)UnitedHealth109Plan leaves this county
AARP Medicare Advantage from UHC WI-0015 (HMO-POS)UnitedHealth91Plan leaves this county
AARP Medicare Advantage Patriot No Rx WI-MA01 (PPO)UnitedHealth90Plan leaves this county
UHC Dual Complete WI-D003 (HMO-POS D-SNP)UnitedHealth19Plan terminated
Spirit (HMO-POS)Sanford Health14Plan leaves this county

Where CMS moves members

2026 plan2027 planMembers
Anthem Full Dual Advantage 2 (HMO D-SNP)Anthem Full Dual Advantage (HMO D-SNP)718
Anthem Full Dual Advantage (HMO D-SNP)Anthem Full Dual Advantage (HMO D-SNP)262

Who holds the members

  • University of Wisconsin Hospitals and Clincs Autho7,804
  • CVS Health1,787
  • Sanford Health1,366
  • Elevance Health1,110
  • UnitedHealth972
  • Humana422

Individual Medicare Advantage members by parent company, October 2026.

Top rated plans sold here

  • Humana USAA Honor Giveback (PPO)Humana4.5
  • HumanaChoice H7617-007 (PPO)Humana4.5

2027 overall Star Rating, 4.5 or more. Each plan's measure stars are in the county lookup.

See every plan, premium and copay in the free lookup.

Sort all 23 plans, open each plan's benefits and star measures, and see what each insurer paid agents in 2026.

Open La Crosse in the lookup

Working this county for AEP?

The AEP 2027 County Kit puts this county and your others in one file: the plans that end, where members land, what is still sold and a crosswalk sheet, with every number tied to its CMS file.

See the AEP 2027 County Kit

All Wisconsin county pages. Facts from public CMS files, prepared by Health and Tech Now. Not plan advice. Check a plan's Summary of Benefits before you enroll.